Costa Coffee – Cozy Bean Packaging
Costa Coffee needed packaging that felt fun, cute, and cozy while standing out on the shelf. I wanted the flavor to feel warm and inviting, so I created the “Cozy Bean” concept and illustrated the scene myself. I turned it into a vector design showing two cats by the fireplace with a pot of coffee on the table, making the packaging feel playful, comforting, and memorable.
Costa Coffee needed packaging that felt fun, cute, and cozy while standing out on the shelf. I wanted the flavor to feel warm and inviting, so I created the “Cozy Bean” concept and illustrated the scene myself. I turned it into a vector design showing two cats by the fireplace with a pot of coffee on the table, making the packaging feel playful, comforting, and memorable.
Skills Demonstrated: Concept development, illustration, vector design, packaging design, storytelling, and creating a fun, cozy, and memorable brand experience.
Concept & Original illustration